Store ads on Facebook & Instagram

Paste your store link.The rest is efekt.

Efekto reads your products and prices, shoots campaign-grade images and video without a shoot, publishes ads on Facebook and Instagram and every morning keeps only the ones that sell. No models, no set, no agency.

Every ad below was made from a single store link. None of them was filmed.

  • Static ad, Streetwear · online store: “Camo set on a film set - a campaign from one store link…”
  • Static ad, Footwear · US: “Court Low - $148…”
  • Static ad, Skincare · US: “One drop in the morning. 30-day returns…”

Ads Efekto made from a single store link - a spot, images and presenter video. None of them was filmed.

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01 · Ten seconds of your time

Paste your store link.That’s all it takes.

Efekto reads the catalog: names, prices and product photos from every page - Shopify, WooCommerce, PrestaShop and more. You get a brand profile and a list of products to advertise. No brief, no photo shoot.

02 · Creates the ads

A campaign.Not a catalog.

You pick a scene - film set, night street, concrete, try-on at home - and Efekto shoots images, a 15-second spot and a presenter video where a person shows the product while a voice explains how it works. One set for the whole drop, so the feed looks like a campaign.

11 of 11 · from one store link

  • Streetwear · online storeSPOTgenerated by AI
  • Static ad, Streetwear · online store: “Camo set on a film set - a campaign from one store link…”
    Streetwear · online storeIMAGEgenerated by AI
    Static ad, Streetwear · online store: “Backstage of a shoot that never happened - made by AI…”
    Streetwear · online storeIMAGEgenerated by AI
  • Electronics · USVOICEOVERgenerated by AI
  • Static ad, Streetwear · online store: “BIGGIE CAMO - 459 / 339 PLN…”
    Streetwear · online storeIMAGEgenerated by AI
    Static ad, Streetwear · online store: “Macro on the embroidery - limited drop…”
    Streetwear · online storeIMAGEgenerated by AI
  • Static ad, Skincare · US: “Vitamin C Serum - $42, free shipping…”
    Skincare · USIMAGEgenerated by AI
    Static ad, Skincare · US: “One drop in the morning. 30-day returns…”
    Skincare · USIMAGEgenerated by AI
  • Static ad, Footwear · US: “Court Low - $148…”
    Footwear · USIMAGEgenerated by AI
    Static ad, Electronics · US: “Studio One - $249…”
    Electronics · USIMAGEgenerated by AI
  • Static ad, Coffee · US: “Single origin - $19, ships free…”
    Coffee · USIMAGEgenerated by AI

03 · Publishes & watches the results

Weak adsgo fast.Winners areprotected.

Ads lead to product pages and Meta optimises for purchases through the pixel. Every morning Efekto checks cost per purchase: pauses what burned budget without a sale, refreshes what is wearing out and freezes the winner so nobody breaks it.

04 · Learns from purchases, not clicks

Everyone optimisesfor clicks.Efekto optimisesfor the cart.

The pixel hands Efekto every purchase and its value. An ad that collects cheap clicks with no orders gets switched off. An ad that sells at a higher click price but sells gets the budget. The goal is return on spend, not traffic.

Not clicks. Orders.

Autonomy & trust

Autopilot with aflight recorder.

Every decision, explained in one line a human can argue with.

Autopilot with a flight recorder.
Activity · this morningTue 06:14 → 07:05
Autopilot on
  1. 06:14Paused

    Paused #1 C · Studio One

    $92 over 3 days without an order (2× the cost-per-purchase target).

  2. 06:14Frozen

    Frozen #1 A · Vitamin C Serum

    14 orders at $9. No new ads get added to a winner.

  3. 06:15Refresh

    Refresh ordered for #2 B · Court Low

    Everyone has seen it 2.7 times. Same product, new scene.

  4. 06:15Budget

    Moved $12/day from #1 C to #1 A

    7-day cost per purchase: $9 vs $34. Money follows the orders.

  5. 06:16Waiting

    #2 D · single origin - no verdict

    One day old. Ads younger than 2 days are not judged.

  6. 07:02Pixel

    Orders from the pixel: 9, average $118

    7-day return on spend: 4.3×. The generator learned: the set sells, not the single hoodie.

  7. 07:05New

    Queued: 3 images and a spot for #1 A · Vitamin C Serum, edition 2

    Same scene, new frames. Copy inherited from the winner.

Safety rails

Scars from real budgets, written into product logic.

  1. One live ad set always survives.

    Efekto can pause everything but the last one. A campaign never goes dark by itself.

  2. New ads get time before they are judged.

    A brand-new ad always looks expensive on day one. It gets its verdict only once there is enough data.

  3. A proven ad gets a new release, not a pause.

    Track record earns a refresh: same message, new visuals, weak ads paused.

  4. The start is always your decision.

    You approve the first ads, and the campaign starts only after your click. After that, new ads wait for your veto before they go live.

  5. Every action has a read-back check against Meta.

    A status code is not proof. We read the object back and compare.

Jakub Zwoliński, founder of Lemon Agency and Efekto
Jakub Zwoliński

From the founder

Every rule Efekto applies to your campaign, we first learned by hand: four years, our clients’ money, mistakes included. The rules are the same. The difference is that it never skips a morning.

- Jakub Zwoliński, founder, Lemon Agency · EfektoLinkedIn
Read the manifesto

Cheaper than one ads specialist. Faster than five.

Pick a plan.Keep your ad account.

Net prices, billed monthly or yearly (−20%). Your ad budget goes to Meta in full - we take no percentage of it.

Pick a plan. Keep your ad account.

What you get that others don't

  • Ads from your Page, not ours

    Ads run under your business's Facebook Page and send people straight to your form or website. No Page yet? We create one for your business.

  • 0% of your ad budget

    You pay the plan; your budget goes to Meta in full. On your own ad account you pay Meta directly. On the Efekto ad account the only extra is a 3% payment fee on wallet top-ups.

  • 7 days free from launch

    No card to sign up and get your first ads. The free days start when your campaign starts, not when you register.

  • We run the campaign, not just make ads

    Every morning Efekto switches off ads that spend without results, moves budget to the ones that bring customers and prepares new ads in their place.

See how Efekto compares →

  • Starter

    One campaign. The whole autopilot.

    $149/ mo

    billed monthly · net

    • 1 campaign · Meta Ads (Facebook + Instagram)
    • 60 images / month
    • 6 videos / month
    • Daily autopilot: pauses weak ads, moves budget to winners
    • Lead quality fed back to Meta
    • Unlimited team members
  • Most teams live here

    Growth

    Three campaigns. A second platform.

    $299/ mo

    billed monthly · net

    • 3 campaigns
    • Meta + your pick: Google Ads (from Nov 1, 2026) or TikTok Ads (from Mar 1, 2027)
    • 200 images / month
    • 20 videos / month
    • Daily autopilot on every campaign
    • Unlimited team members
  • Pro

    Six campaigns. Every platform.

    $599/ mo

    billed monthly · net

    • 6 campaigns
    • Meta + Google Ads (from Nov 1, 2026) + TikTok Ads (from Mar 1, 2027)
    • + LinkedIn Ads (from Jan 1, 2027)
    • Unlimited images
    • 50 videos / month
    • Unlimited team members
  • Agency / Enterprise

    Ten campaigns and more. Your logo on the reports.

    Let's talk

    custom pricing · 10+ campaigns

    • 10+ campaigns
    • All platforms
    • Videos priced per campaign
    • Unlimited images
    • White-label reports
    • Assisted onboarding
Prices exclude tax - VAT or sales tax is added at checkout based on your country. One campaign = one business or store in one country, any number of ads. Add-ons for extra videos and extra campaigns.Full pricing & FAQ

Ready when you are

See the efekto.

7 days free from your campaign launch. Your ad account, your budget, our work. Nothing spends before you say go.