Terms of Service
1. The Service
Efekto is a product of Lemon Agency. Who you contract with depends on the country of your billing address:
- Customers in the European Union contract with LEMON AGENCY JAKUB ZWOLIŃSKI, al. Solidarności 68/121, 00-240 Warszawa, Poland, NIP PL7712932784 (VAT settled under the EU One-Stop-Shop scheme).
- Customers outside the European Union contract with LEMON AGENCY LLC, 30 N Gould St Ste N, Sheridan, WY 82801, United States.
Both entities are owned and run by Jakub Zwoliński and operate the Service on the same terms. "We" in these Terms means the entity you contract with.
Efekto is an autonomous advertising platform: it generates, publishes and manages paid ads on your connected ad accounts, within budgets and rules you configure. Ad spend is always billed by the advertising platform (e.g. Meta) directly to your ad account - Efekto fees cover the software and included media credits only.
2. Your responsibilities
You must own or be authorized to manage the connected ad accounts and pages, provide truthful business information used in ads, and ensure your offers comply with applicable law and platform policies. Automated actions run under limits you set (budget envelope, approval mode).
3. Fees
Subscription plans and credit packs are billed via Stripe. Fees are non-refundable except where required by law. Your account and first ad proposals require no card. When you launch your first campaign you add a card and a 7-day free trial starts (plus any bonus days) - no plan fee is charged during it. After the trial the subscription renews monthly and we charge the selected plan until you cancel. We email a confirmation with the amount and date of the first payment at launch, and a reminder 2 days before the first payment. You can cancel any time in Settings (Plan tab); cancelling before the trial ends means no charge.
4. No guarantee of results
Advertising outcomes depend on factors outside our control. We provide the Service with reasonable skill and care but do not guarantee specific cost-per-lead or revenue results.
5. Liability
To the maximum extent permitted by law, our aggregate liability is limited to the fees paid for the Service in the 12 months preceding the claim. We are not liable for ad spend charged by advertising platforms.
6. Termination
You may cancel anytime; access continues to the end of the billing period. We may suspend accounts violating these terms or platform policies.
7. Governing law
Contracts with LEMON AGENCY JAKUB ZWOLIŃSKI are governed by Polish law, with disputes before the courts of Warsaw, Poland. Contracts with LEMON AGENCY LLC are governed by the laws of the State of Wyoming, USA, with disputes before the state and federal courts located in Wyoming. Mandatory consumer protections of your country of residence are not affected.